The global telemedicine market was valued at $21.5 billion in 2017 and is projected to witness a CAGR of 14.8% during the forecast period 2018–2023. The major factors driving the market growth are rising healthcare costs, prevalence of chronic and lifestyle-associated diseases, government funding and grants, smartphone users, and need for remote patient monitoring in developing countries, and consistent need for improved healthcare services.
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Due to climate change and changing lifestyle and food habits, incidents of diseases are increasing. Since doctors or medical professionals cannot always be available or patients cannot always go to a healthcare center, telemedicine came into being. Telemedicine helps healthcare professionals diagnose, evaluate, and treat patients, who are far away, using telecommunication equipment, including audio and video devices. The telemedicine market is segmented by type, service, specialty and region. The service segment comprises the tele education, tele monitoring, teleconsulting, tele training, and others categories.
Among all services, tele monitoring services are expected to witness the highest CAGR, of 17.0%, during the forecast period. It involves remotely monitoring patients, who are unable to visit a clinic or hospital. Such patients can have a number of monitoring devices in their home, the data from which is communicated to their healthcare provider via mobile, telephone, broadband technology or cable network. It is an easy way to monitor patients and minimize their frequent visits to the clinic. Owing to the increasing use of home-monitoring devices and associated benefits, especially for heart patients, tele monitoring is expected to fuel the telemedicine market prosperity.
Looking at the growth of the sector, the key telemedicine market players have launched advanced products and technologies or entered into collaborations. For instance, in January 2018, Philips announced a partnership with American Well, a telehealth solution provider. This will help Philips in embedding American Well’s telehealth technology into several of its devices and apps. Citing a product launch example, in April 2018, AMD Global Telemedicine Inc. introduced OnDemand Visit, which allows healthcare organizations to increase their service offerings and engage patients in a convenient way. Further, it also offers a virtual medical visit via a computer or smartphone.
Owing to advanced technologies, new partnerships and growing need for remote monitoring services, the telemedicine market is forecasted to witness healthy growth.
