If we say that we are living in a world of connectivity, then we are just saying the right thing. All of the things from our phones to our watches and vehicles are connected to the internet. In this blog, we will focus on the connected vehicles and the OTA updates, that have changed the overall driving experience.
It is because of the emergence of connected and electric vehicles, there is a lot of potential in the automotive OTA market, and the demand for the automotive OTA updates will reach USD 13,959.5 million in the years to come
Connected cars need software upgrades as part of their usual maintenance. This is because more features depend on on regular updates. However, they are not required to go to a repair shop for these upgradations. Instead, these can be provided "over-the-air".
With the introduction of new functionalities and increasing number of connected vehicles, software updates are to be handled securely. OTA updates enable manageable maintenance and give a chance to automakers to deliver new features hence prolonging the life. For this, OTA updates are of utmost importance in the software-powered vehicle landscape.
What can OTA Updated Do for You?
Automakers have come up with personalized in-vehicle digital experiences. The difference in user experience has a lot to do with the fact that how quickly updates can be made, issues fixed, and new features are available, along with enhanced data security. This is where OTA updates can help you big time:
Keeping the Vehicle Updated– OTA updates allow the improvements in the software of the vehicles remotely by downloading it from cloud. Lot of time and money is saved with remote software updates, as there is no need to visit a mechanic.
Security Redefined–Connected vehicles can also be hacked like many other connected devices, so privacy is a high priority for automakers. Moreover, with more and more regulations regarding cybersecurity happening in the automotive industry, automakers ensure that the vehicle is updated through its lifetime. OTA updates can patch security gaps efficiently on an entire fleet of vehicles.
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