Continuous Portray of Ideal Beauty by Social Media Propels Energy-Based Aesthetic Devices Market

 In 2021, the energy-based aesthetic devices market captured revenue of $2,661.6 million, and it is projected to advance at 10.1% rate from 2021 to 2030, to acquire revenue worth $6,326.2 million by 2030. It is attributed to increasing awareness, accessibility, and popularity of such devices, along with the innovations, surge in chronic skin conditions, and rising disposal income of the population. In addition, the minimally invasive treatments’ availability for skin tightening and resurfacing contribute to the market expansion.

The increased adoption of energy-based aesthetic devices with the continuous evolution of technology has fetched the attention of manufacturers to develop new, inexpensive, easy applicable products for home usage without requiring any technical expertise. Therefore, the popularity of at-home laser-and light-based devices is increasing to treat wrinkles, acne, scars, and hair removal.

The laser-based aesthetic devices hold approx. 40% share of the energy-based aesthetic devices market, which is the largest in itself, ascribed to their wide popularity. The next significant category is electromagnetic energy and light-based devices. The surge in cosmetic applications of lasers for skin contouring, fat, and hair reduction boosts the market. Furthermore, the rise in the elderly population and the growing incidence of skin problems caused overexposure to the sun, such as photoaging resulting in a surge in demand for the production of such devices.

North America is the largest energy-based aesthetic devices market revenue contributor, accounting for 40%, and it is expected to hold the same position in the coming future, attributed to the growing prevalence of the obese population, causing an increasing requirement to reduce fat and body shaping treatments. Moreover, by 2030, approximately 125 million people are predicted to suffer from obesity in the U.S.

Therefore, the rise in the elderly population with unwanted skin conditions and the growing prevalence of obesity are resulting in market proliferation.

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Energy-Based Device Usage Rising in Minimally Invasive Aesthetic Procedures

In 2017, the American Society for Dermatologic Surgery (ASDS) had said that the number of people who wanted a cosmetic procedure had swollen up by two times since 2013. This clearly shows how important looking good is for people these days. With the rising influence of fashion magazines and TV shows and social media and increasing number of people employed in the corporate sector, appearance consciousness has grown manifold in the last decade or so.

Browse In-depth  Energy-Based Aesthetic Devices Market Revenue Forecast Report

As a result, compared to 17,902,692 in 2018, 18,160,785 cosmetic procedures were performed in the U.S. in 2019, according to the American Society for Aesthetic Plastic Surgery (ASAPS). Moreover, of the total procedures performed in 2018 and 2019, 16,090,952 and 16,349,031, respectively, were minimally invasive procedures. Citing such stats, P&S Intelligence expects the energy-based aesthetic devices market to grow from $2.6 billion in 2018 to $4.6 billion in 2024, at a healthy 10.4% CAGR between 2019 and 2024.

This is because devices using different types of energy, including laser, light, electromagnetic energy, ultrasound, suction, and plasma energy, as well as cryolipolysis devices, are being used for minimally invasive aesthetic procedures. The key drivers for the popularity of minimally invasive surgeries (MIS) are their shorter duration, lower cost, fewer side-effects, lesser operational and post-op discomfort, and lesser scarring compared to open surgeries. Moreover, with time, the awareness on the safety quotient and advantages of energy-based devices for minimally invasive aesthetic procedures has increased.

For instance, laser-based procedures for fine line, wrinkle, and skin laxity reduction are approved by the U.S. Food and Drug Administration (FDA). In addition, several of the energy-based aesthetic devices mentioned above can be easily used at homes. For instance, ultrasound-based devices, originally designed for skin rejuvenation procedures, have been modified to remove impurities and dirt from the face, without any technical expertise. This not only saves people the time spent in visiting a cosmetic center but also the price they would have paid there.

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