Smartwatch Market Segmentation By Key Vendors, Types, Future Growth And Outlook


The popularity of smartwatches among consumers has resulted in the increasing demand for high-end wristwatches, which are equipped with features and functionalities that go beyond just timekeeping and basic smart features. At the initial stage, smartwatches were able to perform tasks, such as notifications and calculations, but since 2015, smartwatches have been enabled with OS for media, digital features, and computing functionalities.

In 2017, the global smartwatch market generated a revenue of $10.2 billion, and is predicted to generate $43.8 billion, growing a CAGR of 22.7% by 2023.

At the present time however, smartwatches are also equipped with shockproof and waterproof features along with smartphone capabilities. Moreover, manufacturers are now focusing on the development of highly advanced smartwatches which are enabled with features such as GPS receivers, ample storage, thermometers, high-definition cameras, and tiny powerful cameras.

The emergence of smartwatch-controlled automotive capabilities is leading to the rising demand for smartwatches across the globe. Earlier, smartphones were integrated with automotive control features, but now smartwatches equipped with automotive control capabilities are expected to be the next big thing in the autonomous and smart cars industry.

Due to technological innovations, companies are able to provide app-based offerings which are compatible with next-gen smartwatches and go beyond unlocking and locking of cars, driver assistance, and remote starting of cars.

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Take for instance, Viper SmartStart 4.0, a next-generation technology compatible with smartwatches, which is able to put vehicle control on the user’s wrist via installed SmartStart module, further enabling connection of the vehicle to a wireless network, integration of CDMA/3G technology, and remote start system.       

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