In-Ground and Concrete Pools Dominate as U.S. Swimming Pool Construction Market Expands

According to the latest market research study published by P&S Intelligence, the U.S. swimming pool construction market was valued at USD 15.1 billion in 2024 and is projected to reach USD 19.1 billion by 2032, driven by a steady 3.1% CAGR during 2025–2032.

This growth is fueled by homeowners investing in home remodeling, outdoor leisure spaces, and status-enhancing amenities. Temperature shifts due to climate change are boosting demand, especially in the Southern (Texas, Florida) and Western (California, Arizona) regions. As the stay-at-home trend prompted by the pandemic continues to reshape lifestyles, pools have grown in popularity for recreation, fitness, and real-estate value. The sector remains fragmented, mainly dominated by regional contractors and independent firms.

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Key Insights

• Type segmentation: In‑ground pools lead the market with an 80% revenue share in 2024, favored for their durability, customization, and long-term value. Above‑ground pools, however, represent the fastest-growing segment.
• Material preferences: Concrete (including shotcrete/gunite) held a 65% share in 2024, thanks to its robustness and design flexibility. Fiberglass pools are the fastest-growing alternative segment.
• End‑user breakdown: The residential segment is both the largest (60% revenue share in 2024) and the fastest-growing, with a projected 4% CAGR, as suburban homeowners invest in private pools for fitness, leisure, and social use.
• Geographical trends: The South captured 45% of the market in 2024, its warm climate enabling year-round usage. The West, meanwhile, is the fastest-growing region, signaling fresh opportunities in states like California and Arizona.
• Market dynamics: The landscape is highly fragmented, populated by local and regional contractors. This fosters innovation in smart, sustainable, and customized offerings—especially among nimble smaller firms.
• Emerging demand trends: Buyers increasingly seek advanced, customizable pools featuring spa zones, water features, lighting systems, and smart automation.
• Wellness and fitness orientation: Homeowners appreciate pools for their health benefits, including significant calorie burn during swimming, reinforcing adoption.
• Hospitality sector growth: Hotel, resort, and sports-complex installations are rising in response to tourism and recreation demand.
• Pandemic-driven leisure shift: The staycation trend continues to motivate homeowners to create resort-like backyard environments, sustaining pool demand even post-pandemic.
• Strategic opportunity zones: Leading prospects lie in suburban residential upgrades and focused expansion in South and West regions, where climate, lifestyle, and homeownership patterns support continued growth.

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Smart Cooling Solutions Power Growth in U.S. Market, Forecast to Exceed $1 Billion by 2032

According to the latest market research study published by P&S Intelligence, the U.S. cooling tower market, valued at USD 701.45 million in 2024, is projected to reach USD 1,082.11 million by 2032, driven by a CAGR of 5.69% from 2025 to 2032.

This growth is underpinned by increasing heat-dissipation demands across major sectors such as power generation, HVAC systems, refining, chemical processing, and burgeoning data center facilities. Technological advancements—including IoT integration and automation—are enabling real-time monitoring, optimizing performance, and lowering operational costs. Market fragmentation persists, while the Midwest region emerges as both the largest and fastest-growing sub-market—reflecting rising industrial expansion and infrastructure investment. Additionally, regulatory emphasis on energy efficiency and environmental compliance further propels market growth.

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Key Insights

• The market, valued at USD 701.45 million in 2024, is forecast to grow to USD 734.56 million by 2025, eventually reaching USD 1,082.11 million in 2032, at an impressive 5.69% CAGR.
• Power generation remains the dominant application segment, necessitated by significant thermal loads.
• Rapid expansion of data centers in the U.S. is fueling strong demand for efficient cooling tower solutions.
• The Midwest leads regionally as both the largest and the fastest-growing segment, driven by industrial and power infrastructure growth.
• The market is fragmented, featuring a wide range of regional and international suppliers vying for market share.
• IoT-enabled automation systems allow for real-time performance tracking and energy-optimized operations, reducing downtime and maintenance costs.
• Commercial and residential construction growth is increasingly incorporating advanced cooling towers for HVAC needs, widening market scope.
• Emerging technologies—particularly IoT, automation, and data-driven analytics—are transforming maintenance and operational efficiency.
• Competitive landscape: A fragmented market with key players seeking to differentiate through innovation in smart cooling systems.
• Strategic opportunities: Market stakeholders can capitalize on rising demand by focusing on smart, IoT-integrated cooling towers tailored to data center and industrial applications.
• Regulatory tailwinds: Policies emphasizing environmental compliance and energy efficiency support adoption of advanced cooling technologies.
• Investment potential: With a strong CAGR and widening adoption, the U.S. cooling tower sector offers considerable opportunity for infrastructure, industrial, and digital technology investors.

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Vision 2030 Spurs Growth in Saudi Arabia’s Advanced Construction Materials Sector

According to the latest market research study published by P&S Intelligence, the Saudi Arabian advanced building materials market is poised for substantial expansion, projected to grow from USD 1,242.3 million in 2024 to USD 2,022.2 million by 2030, at a remarkable CAGR of 8.5%. This growth is primarily fueled by the Kingdom's strategic investments in infrastructure development under its Vision 2030 initiative. These investments aim to diversify the economy and promote sustainable urban growth.

A significant contributor to this growth is the surge in demand for materials that enhance durability, energy efficiency, and construction speed. Major projects such as NEOM and Qiddiya are accelerating the use of advanced materials, necessitating faster project timelines and stringent environmental standards. Moreover, advancements in construction technologies—such as modular construction and 3D printing—are streamlining building processes and boosting the overall adoption of high-performance materials across the nation.

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Key Insights

• Advanced cement and concrete hold the largest share in the market, accounting for 40% of total revenue in 2024, driven by their superior strength, durability, and environmental advantages over traditional alternatives.
• The residential sector leads in demand for advanced building materials, spurred by the growing need for housing infrastructure to support the Kingdom’s rising urban population.
• Commercial and industrial applications are also expanding significantly, especially in smart city and industrial zone developments.
• Al-Riyadh emerges as the top regional market, benefiting from its role as the capital and a focal point for multiple development projects, while Al-Madinah is the fastest-growing region due to balanced regional development initiatives.
• Technology integration, such as 3D printing, building information modeling (BIM), and the Internet of Things (IoT), is revolutionizing the sector by improving efficiency, reducing material waste, and accelerating construction timelines.
• In 2024, the government issued 183 licenses for the building materials industry, a substantial rise from 132 in 2022, reinforcing its commitment to sectoral growth.
• Over the next eight years, planned construction investments in Saudi Arabia are set to reach SAR 8 trillion, which will further propel the market for advanced materials.
• Despite this promising outlook, challenges include high upfront costs for cutting-edge materials like self-healing concrete and nanomaterials, along with the need for specialized labor and equipment.
• Sustainability is a central theme, with increasing focus on eco-friendly and energy-efficient materials, especially in infrastructure like energy-efficient roads and smart cities.
• The market remains consolidated, with major players capitalizing on technological innovations and strategic collaborations to secure their positions and drive long-term growth.

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Vision 2030 Projects Drive Surge in Saudi Construction Equipment Rentals

According to the latest market research study published by P&S Intelligence, the Saudi Arabian construction machinery rental market is poised for significant growth, with projected revenues reaching USD 1,727.0 million in 2024 and an anticipated CAGR of 6.2% through 2030, culminating in a market value of USD 2,480.0 million. This expansion is driven by extensive infrastructure developments under the Vision 2030 initiative, which includes mega projects like NEOM and its sub-projects such as Norlana, Utamo, Siranna, Epicon, and Leyja.

Renting construction machinery offers cost-effective solutions for companies, eliminating the need for substantial capital investments and reducing expenses related to fuel, maintenance, and storage. Additionally, rental firms provide a diverse range of specialized equipment tailored to various construction needs, enhancing operational efficiency. The integration of digital technologies, such as IoT and telematics, into rental equipment further boosts productivity and ensures compliance with environmental standards.

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Key Insights

Segmentation Analysis:

• The market is segmented by equipment type, including earthmoving machinery, material handling machinery, heavy vehicles, and concrete & road construction machinery.
• Earthmoving machinery holds a significant share due to its widespread application in large-scale projects.

Regional and Geographical Trends:

• The northern and central regions dominate the market, accounting for 45% of the revenue in 2024, attributed to the concentration of mega and giga projects.
• The eastern region is identified as the fastest-growing area, driven by ongoing and upcoming infrastructure developments.

Technological Advancements Shaping the Market:

• Rental companies are increasingly incorporating IoT and telematics into their equipment, enabling real-time performance monitoring, location tracking, and predictive maintenance.
• These technologies enhance operational efficiency, safety, and compliance with environmental regulations.

Competitive Dynamics, Major Players, and Emerging Opportunities:

• The market is fragmented, with several key players investing in fleet modernization and offering personalized rental packages, variable lease terms, and value-added services like maintenance and operator training.
• The shift towards renting over owning machinery is propelled by the need for cost-efficiency, access to the latest technology, and flexibility in operations.

The Saudi Arabian construction machinery rental market is set to experience robust growth, fueled by large-scale infrastructure projects, technological advancements, and the cost-effectiveness of rental solutions. Companies operating in this space are well-positioned to capitalize on emerging opportunities by aligning their offerings with market demands and technological trends.

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Why Is Government Supporting Wind Towers Market?

Wind towers are used to control wind turbines and their components. The tower keeps the turbine's rotor and nacelle in good condition and aids in ensuring that the blades are safely raised above the ground. The turbine is positioned at ideal elevations to produce electricity from the wind.

High wind velocity is necessary for complete turbines with increased capacity. As a result, as wind speeds increase with turbine height, the elevation of the turbine is important for practical power generation. Furthermore, taller towers reduce turbulence, which increases the efficiency of high wind turbines.

Structure and nacelle are the main factors to take into account while installing a wind turbine. A generator's weight, design, and gauge are also influenced by the turbine's horsepower.

By 2030, it is anticipated that the wind tower market would be worth $51,972.4 million. This may be attributed to the increasing demand for power generation, the expanding population, the rapid uptake of green energy, the rise in public support for government programs and restrictions, the exhaustion of fossil fuels, and the quickening of urban and industrialization.

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The industry's most important trend right now is the development of wind energy technology. The objective is to decrease the cost of tower production and increase wind energy generation efficiency.

Hybrid towers, which combine concrete towers and tubular steel or lattice towers and tubular steel, are a result of growing research and development. Because less material is required for production, the cost of the wind tower as a whole is greatly decreased.

Governments all over the world are also focused on the growth of offshore wind towers, which is boosting market research and development efforts. In addition, several major players in the sector are concentrating on the creation of durable and affordable wind towers for large turbines.

Surging Initiative of Government For Green Energy

The main factor accelerating the industry's growth is the government's expanding support for wind projects. The fast degradation of fossil fuels and the resulting global warming has driven a change in focus away from conventional energy and toward green energy. 

Governments from all around the world have launched several initiatives to stimulate and promote the production of wind energy.

International agencies are also enforcing strict environmental laws all around the world to reduce greenhouse gas emissions. This further forces neighborhood utilities to switch to clean and secure electricity, which is driving demand for wind towers.

Upsurge in Net-Zero Emissions Efforts

Wind energy is one of the renewable energy sources that is growing the fastest, in part because of the falling costs of raw materials and completed masts.

The deployed wind capacity, including offshore and onshore, has increased globally during the preceding two decades by a factor of more than 75. An all-time high of 273 TWh more wind energy was produced in comparison to the previous year.

Additionally, more than half of the world's overall wind power capacity is accounted for by the U.S. and China, the two economies with the biggest wind power capacities. 

They made up roughly 75% of all new installations installed globally as a group. But within this decade, wind power deployment must increase thrice to preserve the net-zero energy path and stop climate change.

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