According to the latest market research study published by P&S Intelligence, the U.S. swimming pool construction market was valued at USD 15.1 billion in 2024 and is projected to reach USD 19.1 billion by 2032, driven by a steady 3.1% CAGR during 2025–2032.
This growth is fueled by homeowners investing in home
remodeling, outdoor leisure spaces, and status-enhancing amenities. Temperature
shifts due to climate change are boosting demand, especially in the Southern
(Texas, Florida) and Western (California, Arizona) regions. As the stay-at-home
trend prompted by the pandemic continues to reshape lifestyles, pools have
grown in popularity for recreation, fitness, and real-estate value. The sector
remains fragmented, mainly dominated by regional contractors and
independent firms.
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Key Insights
- Type
segmentation: In‑ground pools lead the market with an 80% revenue
share in 2024, favored for their durability, customization, and long-term
value. Above‑ground pools, however, represent the fastest-growing segment.
- Material
preferences: Concrete (including shotcrete/gunite) held a 65% share in
2024, thanks to its robustness and design flexibility. Fiberglass pools
are the fastest-growing alternative segment.
- End‑user
breakdown: The residential segment is both the largest (60% revenue
share in 2024) and the fastest-growing, with a projected 4% CAGR, as
suburban homeowners invest in private pools for fitness, leisure, and
social use.
- Geographical
trends: The South captured 45% of the market in 2024, its warm climate
enabling year-round usage. The West, meanwhile, is the fastest-growing
region, signaling fresh opportunities in states like California and
Arizona.
- Market
dynamics: The landscape is highly fragmented, populated by local and
regional contractors. This fosters innovation in smart, sustainable, and
customized offerings—especially among nimble smaller firms.
- Emerging
demand trends: Buyers increasingly seek advanced, customizable pools
featuring spa zones, water features, lighting systems, and smart
automation.
- Wellness
and fitness orientation: Homeowners appreciate pools for their health
benefits, including significant calorie burn during swimming, reinforcing
adoption.
- Hospitality
sector growth: Hotel, resort, and sports-complex installations are
rising in response to tourism and recreation demand.
- Pandemic-driven leisure shift: The staycation trend continues to motivate homeowners to create resort-like backyard environments, sustaining pool demand even post-pandemic.
- Strategic opportunity zones: Leading prospects lie in suburban residential upgrades and focused expansion in South and West regions, where climate, lifestyle, and homeownership patterns support continued growth.
