Why Australians Prefer E-Commerce in Automotive Aftermarket?

Shopping via internet can be considered the new cool of the contemporary world, which is ruled by the internet to say the least. Be it the stuff of daily use or the spare parts of the vehicles, all of them can be acquired without breaking a sweat.

In this blog, we will mainly focus on the on the automotive aftermarket in the world, and especially in Australia.

The auto market in Australia is mature. There are 60 vehicle brands and 380 vehicle models sold in Australia, and there are over 3,600 dealer locations.

 Here are some of the benefits Australians will take home, if they get hold of the automotive spare parts through E-commerce platforms.

Get Lot of Choices To Choose From

 If you buy the spare parts of your car or bike through the online mode, there are various choices at your disposal. As most of the notable and even local manufacturers are listed on e-commerce platforms. This is a lot difference from going to a brick-and-mortar store and be content with only a handful of choices present there. So, if you want many choices for making a final choice, buying them through e-commerce can serve you well. 

Save on Costs of Spare Parts

When you look to buy an automotive spare part from an e-commerce store, then there are various economical benefits associated with it. Firstly, you will get competitive pricing, as more often than not, there is one or the other discount offer running on the product. Plus, you will not incur any travelling or related expense, as there is no need to step out, drive your car and purchase the part, which is needed.

Putting a Price Tag on Your Time

 It takes a lot of time to go to a store and buy anything, not just automotive parts. If you believe in the time is money theory, then if you find a traffic jam on the road, it can bite a lot of your time, and also money (in case the engine if the vehicle is still on and it is burning fuel). Buying the needed spare parts from e-commerce platforms allows you to get over your purchases in a relatively short span of time, and the time can be used in devoting more to the work and also the moments that matter.

Easy Doorstep Delivery

Sometimes the automotive spare part can be really bulky, and difficult to carry. If you stick to the traditional shopping of purchasing a part from a conventional store, then you will either have to drench in sweat or vent out pennies from your pocket to get it delivered at your doorstep. On the other hand, most of the e-commerce platforms provide free delivery of the products purchased. Even, if they charge some amount for delivery, it is a lot less than what you will end up giving, when shopping the conventional way.

Because of all these benefits of purchasing automotive spare parts online, the Australia e-commerce in automotive aftermarket will reach a value of USD 3,822.2 million by 2030.

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U.A.E. E-Commerce Automotive Aftermarket To Grow by 14.8% during 2020–2025

A number of factors, such as the increasing number of do-it-yourself (DIY) customers, growing customer convenience and awareness, surging vehicle sales, and rising number of road accidents, are projected to boost the growth of the U.A.E. e-commerce automotive aftermarket at a CAGR of 14.8% in the forecast period (2020–2025). At this growth rate, the market size is expected to reach$634.4 million by 2025from $318.2 million in 2020. Moreover, the government initiatives to drive the e-commerce sector and rise in the digitization rate in the country propel the market growth.

The primary factor improving the U.A.E. e-commerce automotive aftermarket growth prospects is the rising customer convenience and awareness. The availability of several products, easy transaction, timely delivery as per consumers’ need, and extensive offers and discounts on e-commerce portals result in a shift from buying parts from traditional stores to online parts purchasing. Thus, several sellers are now trading their automotive parts online, for better accessibility. Also, the portals offer wide-ranging product details to allow customers to understand the specifications and compare products of a similar kind.

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Additionally, based on component, the product segment of the U.A.E. e-commerce automotive aftermarket is classified into car parts, lubricant, battery, and tire. Among these, the tire category accounts for the largest share, and it is projected to lead the market in the coming years. This can be ascribed to the increasing demand for sport utility vehicles (SUVs) for off-roading activities and various leisure and transportation purposes, due to the rising number of tourists in the country. This drives the demand for tires, and in turn, propels the market growth in this category.

Key players in the U.A.E. e-commerce automotive aftermarket have been involved in several strategic measures, like partnerships and acquisitions and launch of products, services, and websites, to improve their position and stay ahead in the market. For example, MasterCard Inc. and Amazon.ae announced their partnership to enhance the shopping experience of customers in the country and increase their online orders by offering different discounts on the products, in October 2020. Some other key players in the market include AKSA Trade LLC, Noon.com, AutoPlus Dubai, Ubuy.com, Carrefouruae.com, and Ebay.com.

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Thus, the rising customer convenience and awareness regarding online parts purchasing and the expanding DIY culture in the U.A.E. are expected to propel the growth of the market during the forecast period.

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